Dear My Friend

Updated on Nov 22, 2013
white minju kim x hm H&M shoes - white minju kim x hm H&M dress
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MartaPozzan 's Thoughts:

See more on my blog: itssuperfashion.com

 

Minju Kim is the Belgium based Korean designer you need to know before she gets huge. She already is actually...She's the winner of the H&M Designer Award 2013 and her collection "Dear My Friend" was presented during Stockholm Fashion Week in January 2013. Even though Kim's collection "Dear My Friend" wasn't necessarily the most H&M-friendly, she impressed the jury with her "unique design signature, one that combines playfullness, fantasy and optimism with great creativity and technical skill." She then received EUR50,000 as a prize and collaborate with the chain to produce a capsule collection. When I first saw her debut collection, I was hypnotized by the magical colors and the silhouette of her pieces; they all look like they just came out of a fairy tale. The "Dear My Friend" collection is magnetic. Those sweet pastel colors, the extreme curves, the unexpected fabrics and manga prints, they just make the entire collection so unique and perfect, yet very different than the more commercial style that H&M usually has. Everything ranges from EUR19.95 to EUR149, and what's even more exciting is that you will be able to buy the collection at Opening Ceremony in New York, Los Angeles and London (as they did before with River Island and Topshop).

Comments (3)

anonymours
anonymours on November 22
gorgeous
pemberuj
pemberuj on November 22
pretty look!
RachelKiss
RachelKiss on November 22
Perfect!
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